About

Find Lost Profit. Build the System to Capture It.

Find Lost Profit. Build the System to Capture It.

The company

Why Radical Red Rocket exists

Radical Red Rocket was founded by Nef Lopez, San Diego born and raised. The company exists for one reason: local home-service businesses lose real money every day — and most of it is recoverable.

A shop can pay for the click, answer the call, and still watch the job go to the competitor who moved first. The demand was already there. The system just leaked it.

So we build the system that doesn’t leak. We find where money, opportunities, and time are being lost — then build the systems to capture them, measure the result, and find the next opportunity. AI, software, and automation are the tools behind that. The customer gets the result.

What we are — and aren’t

Not an agency. A business-systems partner.

We are not a marketing agency, an automation agency, or a reseller of someone else’s software. We build business systems that make you more money, help you make better decisions, and waste less.

Make More

Recover lost opportunities, respond faster, bring customers back.

Make Smarter Decisions

Know where to grow and which marketing actually pays.

Waste Less

Cut unnecessary software, repetitive work, and dead spend.

How we work

Find. Build. Measure. Improve.

01

FIND

Find where value is being lost.

02

BUILD

Build the system to capture it.

03

MEASURE

Track what changed.

04

IMPROVE

Find the next opportunity.

Who this is for

A strong fit — and who isn’t

We work best with a specific kind of shop. Here’s how to know if you are one.

A strong fit

  • Plumbing, HVAC, roofing, or electrical — licensed for the work you sell
  • Already generating demand from ads, search, or referrals
  • Frustrated that leads, estimates, and past customers don’t become booked jobs
  • The owner (or a real decision-maker) is in the room
  • Able to take more jobs right now
  • Willing to track leads, jobs, and collected revenue

Not a fit

  • Not licensed where a license is required
  • Only want “more leads” and won’t fix conversion or follow-up
  • Expect guaranteed revenue, customers, or appointments
  • Marketing-only, with no authority to decide
  • Fully booked and not trying to grow
  • Won’t share the records needed to measure results