Pricing & engagement
Scoped before it starts. Measured while it runs.
Every engagement follows the same four phases. You pay for work that is scoped and priced before it begins.
The four phases
Find → Build → Operate → Improve
FIND
Audit / Opportunity Analysis
Identify the opportunities worth solving.
BUILD
Fixed-price implementation
Scope and price agreed before any build work starts.
OPERATE
Optional ongoing management
Optional ongoing management and optimization.
IMPROVE
Continuous improvement
Continue finding additional opportunities.
Improve feeds the next Find — the relationship keeps paying for itself.
How pricing works
No forced subscriptions. No mystery invoices.
- The free Scorecard comes first. It finds the leaks and shows where to start.
- The Find phase turns the Scorecard into a scoped plan: what we would build, what it fixes, and how it will be measured.
- Every build is quoted as a fixed price. You see the scope and the number before any work starts.
- Ongoing management is optional — and only after a system is already working.
- Terms go in writing before anything begins. Nothing starts on a handshake.
The technology philosophy
Own the system. Pay for what you use.
We favor customer ownership, usage-based costs, and direct provider relationships — while staying pragmatic about what to buy and what to build.
- You own the accounts and the data.
- You pay for what you actually use — not a bundle of tools you don’t need.
- We use existing software when it is the best economic answer.
- We build something simpler when building costs you less over time.
- If you ever leave, your systems and data leave with you.
The honest part
What we don’t promise
- No guaranteed revenue, leads, or jobs — from us or anyone honest.
- No fake numbers. Every example on this site is labeled as an example.
- No “results” claims. We publish only what measured client work actually shows.
- No platform move required. We work with the site and tools you already have.
- No software we don’t need. We recommend tools on the business case, not habit.
Questions
Before you ask
What does it cost?
It depends on what the Find phase uncovers. The Scorecard is free. After that, every build is scoped and quoted as a fixed price before you commit. You never pay for work that hasn’t been priced and agreed in writing.
Do you guarantee results?
No. We install systems, measure what happens, and improve them. Our recommendations follow what the audit finds — they are never a promise of revenue, leads, or rankings.
Which service should I start with?
Start with the leaks. Most shops begin with Revenue Recovery — recovering the opportunities they already paid to generate — but the Scorecard recommends where to begin based on what it finds.
Do I need a new website?
No. We work with the website and tools you already have. The Scorecard runs from public information — no access, no accounts, no cost.
Is there a contract?
Your agreement states the scope and billing terms before any work starts. Ongoing management is optional — you decide whether you want it after the build is measured.
Not sure where to start?
Find the leaks first. The plan tells you what’s worth building.
Free Scorecard • No obligation